{"id":4261,"date":"2024-09-02T16:51:59","date_gmt":"2024-09-02T07:51:59","guid":{"rendered":"https:\/\/handdesign.jp\/?post_type=works&#038;p=4261"},"modified":"2024-12-06T17:59:34","modified_gmt":"2024-12-06T08:59:34","slug":"for-artist-under-35-by-turner-2024","status":"publish","type":"works","link":"https:\/\/handdesign.jp\/en\/works\/for-artist-under-35-by-turner-2024\/","title":{"rendered":"FOR ARTIST UNDER 35 by TURNER 2024"},"content":{"rendered":"\n<p>A collaboration between Turner Color Company, which creates essential materials for creativity, and the creative company Hand Inc. has been realized. <br>Using Turner Color Company&#8217;s product &#8220;U-35 Acrylic,&#8221; pop art was created and displayed in the corridor of the Hibiya Line Exit 3 at Akihabara Station for one week, from April 8 to April 14, 2024.<\/p>\n\n\n\n<p>Additionally, an unprecedented exhibition was held that attempted to blend art and advertising in a novel way.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Visual<\/h2>\n\n\n\n<p>Eight large canvas artworks were created using all 81 colors of U-35. <br>These pieces express the world of U-35, designed for artists under 35, through a unique interpretation. Drawing inspiration from American Pop Art, represented by Andy Warhol&#8217;s industrial themes and Roy Lichtenstein&#8217;s comic subjects, as well as the vivid colors of Japanese contemporary artists like Takashi Murakami and Tomokazu Matsuyama, the artworks feature the U-35 tubes, designed in silver and modern style, depicted in a pop and colorful manner. <br>By creating the base design in CGI, the product is presented as a graphic pattern that photography alone cannot capture.<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-02-1.jpg\" alt=\"\" class=\"wp-image-3913\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-03-2.jpg\" alt=\"\" class=\"wp-image-3912\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-04-2.jpg\" alt=\"\" class=\"wp-image-3914\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-05-2.jpg\" alt=\"\" class=\"wp-image-3915\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-06-3.jpg\" alt=\"\" class=\"wp-image-3931\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-07-2.jpg\" alt=\"\" class=\"wp-image-3917\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-08-2.jpg\" alt=\"\" class=\"wp-image-3918\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-09-2.jpg\" alt=\"\" class=\"wp-image-3919\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Strikingly visual transportation advertising<\/h2>\n\n\n\n<p>At Akihabara Station, a popular spot for inbound visitors and young people, transportation advertising was displayed for seven days.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"3920\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-10-2-1024x684.jpg\" alt=\"\" class=\"wp-image-3920\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"3921\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-11-1-1024x684.jpg\" alt=\"\" class=\"wp-image-3921\"\/><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">The exhibition was held at a prominent location that leads Japan\u2019s art scene.<\/h2>\n\n\n\n<p>The exhibition was held at TERADA ART GALLERY, a recent hotspot in Japan\u2019s art scene. <br>It set a record for the highest number of visitors in the gallery&#8217;s exhibition history. <br>The exhibition also toured other venues, where it was showcased as well.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3923\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-13-1-1024x682.jpg\" alt=\"\" class=\"wp-image-3923\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3924\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-14-1-1024x682.jpg\" alt=\"\" class=\"wp-image-3924\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3925\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-15-1-1024x682.jpg\" alt=\"\" class=\"wp-image-3925\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3926\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-16-1-1024x682.jpg\" alt=\"\" class=\"wp-image-3926\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3927\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-17-1-1024x682.jpg\" alt=\"\" class=\"wp-image-3927\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3928\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-18-1-1024x682.jpg\" alt=\"\" class=\"wp-image-3928\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3930\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-16-2-1024x682.jpg\" alt=\"\" class=\"wp-image-3930\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"3929\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-19-1-1024x682.jpg\" alt=\"\" class=\"wp-image-3929\"\/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1415\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2024\/07\/240703_turner_ABTH_web_image-12-1.jpg\" alt=\"\" class=\"wp-image-3922\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">The music video that lets you experience intricate artwork<\/h2>\n\n\n\n<p>A still photograph captures the depiction of a silver modern tube and pop, colorful hues, and the process of detailed painting is developed into a video piece. <br>The collage of the work\u2019s completion is freely composed to match the upbeat, light music.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-embed-handler wp-block-embed-embed-handler wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"240601 turner wmov\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ojFavw3lJ3E?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>A collaboration between Turner Color Company, which creates essential materials for creativity, and the creati [&hellip;]<\/p>\n","protected":false},"featured_media":3884,"template":"","meta":{"_acf_changed":false,"_locale":"en_US","_original_post":"https:\/\/handdesign.jp\/?post_type=works&p=3883"},"works_category":[8,9,7,15],"class_list":["post-4261","works","type-works","status-publish","has-post-thumbnail","hentry","works_category-advertising","works_category-artworks","works_category-favotrite","works_category-movie","en-US"],"acf":[],"_links":{"self":[{"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/works\/4261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/works"}],"about":[{"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/types\/works"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/media\/3884"}],"wp:attachment":[{"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/media?parent=4261"}],"wp:term":[{"taxonomy":"works_category","embeddable":true,"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/works_category?post=4261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}