{"id":4532,"date":"2024-09-13T19:25:32","date_gmt":"2024-09-13T10:25:32","guid":{"rendered":"https:\/\/handdesign.jp\/?post_type=works&#038;p=4532"},"modified":"2024-12-11T18:09:08","modified_gmt":"2024-12-11T09:09:08","slug":"kirin-hyoketsu-2021","status":"publish","type":"works","link":"https:\/\/handdesign.jp\/en\/works\/kirin-hyoketsu-2021\/","title":{"rendered":"KIRIN HYOKETSU 2021"},"content":{"rendered":"\n<p>Responsible for the art direction of &#8220;Hyoketsu&#8221; and &#8220;Hyoketsu Strong.&#8221; Cast Issei Takahashi to convey a clear and refreshing sense of the alcoholic beverage. Additionally, created key visuals to actively encourage experiencing Hyoketsu in dining and drinking establishments.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2001\" height=\"708\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/07\/210728_2.jpg\" alt=\"\" class=\"wp-image-2309\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2001\" height=\"1737\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/07\/210728_3.jpg\" alt=\"\" class=\"wp-image-2310\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2001\" height=\"1705\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/07\/210728_4.jpg\" alt=\"\" class=\"wp-image-2311\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2001\" height=\"707\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/07\/210728_5.jpg\" alt=\"\" class=\"wp-image-2312\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1263\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/10\/01_2021_july_HY.jpg\" alt=\"\" class=\"wp-image-2323\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"706\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/10\/02_2021_july_HY.jpg\" alt=\"\" class=\"wp-image-2324\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1292\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/10\/03_2021_july_HY.jpg\" alt=\"\" class=\"wp-image-2325\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1598\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/10\/04_2021_july_HY.jpg\" alt=\"\" class=\"wp-image-2326\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1704\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/10\/05_2021_july_HY.jpg\" alt=\"\" class=\"wp-image-2327\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"706\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2021\/10\/06_2021_july_HY.jpg\" alt=\"\" class=\"wp-image-2328\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1168\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2019\/04\/12_220426_HY_Dec_web.jpg\" alt=\"\" class=\"wp-image-2690\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1291\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2019\/04\/13_220426_HY_Dec_web.jpg\" alt=\"\" class=\"wp-image-2691\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1400\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2019\/04\/14_220426_HY_Dec_web.jpg\" alt=\"\" class=\"wp-image-2692\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1300\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2019\/04\/230425_HY_YZ_web_upload_220117_\u30a2\u30fc\u30c8\u30db\u3099\u30fc\u30c8\u3099-1-\u306e\u30b3\u30d2\u309a\u30fc-5.jpg\" alt=\"\" class=\"wp-image-2736\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"210310 HY sizzle 15sec A\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/SisFtb1_InA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"210628 HY delicious wide digitalAD 15sec mp4\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/-iULCYAK5ec?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"211117 HY 16 9 15s nonterop\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/l4BD3-KstjE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>KIRIN HYOKETSU 2021 advertising<\/p>\n","protected":false},"featured_media":2308,"template":"","meta":{"_acf_changed":false,"_locale":"en_US","_original_post":"https:\/\/handdesign.jp\/?post_type=works&#038;p=2306"},"works_category":[8,15],"class_list":["post-4532","works","type-works","status-publish","has-post-thumbnail","hentry","works_category-advertising","works_category-movie","en-US"],"acf":[],"_links":{"self":[{"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/works\/4532","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/works"}],"about":[{"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/types\/works"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/media\/2308"}],"wp:attachment":[{"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/media?parent=4532"}],"wp:term":[{"taxonomy":"works_category","embeddable":true,"href":"https:\/\/handdesign.jp\/wp-json\/wp\/v2\/works_category?post=4532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}