{"id":5251,"date":"2025-04-15T14:51:31","date_gmt":"2025-04-15T05:51:31","guid":{"rendered":"https:\/\/handdesign.jp\/?post_type=works&#038;p=5251"},"modified":"2025-04-15T14:57:55","modified_gmt":"2025-04-15T05:57:55","slug":"turner-global-branding","status":"publish","type":"works","link":"https:\/\/handdesign.jp\/en\/works\/turner-global-branding\/","title":{"rendered":"TURNER Global Branding 2025"},"content":{"rendered":"\n<p>Hand Inc. led the global branding initiative for Turner Colour Works Ltd., focusing on amplifying the impact of their iconic &#8220;eye&#8221; logo.&nbsp;This emblem was transformed into bold, dynamic graphics that encapsulate the brand&#8217;s essence.&nbsp;A conceptual video was also produced, immersing viewers into Turner&#8217;s world through the perspective of the &#8220;eye.&#8221;\u200b<\/p>\n\n\n\n<p>The website design incorporates vivid red brushstroke motifs, evoking a distinctly Japanese aesthetic.&nbsp;The content is thoughtfully structured to highlight the exceptional vibrancy and quality of Turner&#8217;s paints, allowing users to explore and connect deeply with the brand&#8217;s values.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"TURNER GLOBAL MOVIE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ciAZgEbgCtA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-3 wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5239\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_01.jpg\" alt=\"\" class=\"wp-image-5239\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5236\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_02.jpg\" alt=\"\" class=\"wp-image-5236\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5235\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_03.jpg\" alt=\"\" class=\"wp-image-5235\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5242\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_04.jpg\" alt=\"\" class=\"wp-image-5242\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5243\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_08.jpg\" alt=\"\" class=\"wp-image-5243\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5245\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_06.jpg\" alt=\"\" class=\"wp-image-5245\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5238\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_09.jpg\" alt=\"\" class=\"wp-image-5238\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5234\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_05.jpg\" alt=\"\" class=\"wp-image-5234\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5241\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_10.jpg\" alt=\"\" class=\"wp-image-5241\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5244\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_07.jpg\" alt=\"\" class=\"wp-image-5244\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5237\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_11.jpg\" alt=\"\" class=\"wp-image-5237\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2266\" data-id=\"5240\" src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_TURNER_image_12.jpg\" alt=\"\" class=\"wp-image-5240\"\/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1920 \/ 1080;\" width=\"1920\" autoplay controls loop muted src=\"https:\/\/handdesign.jp\/wp\/wp-content\/uploads\/2025\/04\/250415_turner_web.mp4\" playsinline><\/video><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Hand Inc. led the global branding initiative for Turner Colour Works Ltd., focusing on amplifying the impact o 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