EVERYONE’S SCHOOL
We oversaw branding for Minna no Gakko, a new style of nursing home. The concept is based on the idea of expanding a nursing home to become more like a school, with individual residents pursuing their own hobbies. The emblem was designed to link 8 ribbons, depicting the idea of individuals connecting with each other, while the typography was created using the same shapes and curves as the emblem.
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