TURNER Global Branding 2025

Hand Inc. led the global branding initiative for Turner Colour Works Ltd., focusing on amplifying the impact of their iconic “eye” logo. This emblem was transformed into bold, dynamic graphics that encapsulate the brand’s essence. A conceptual video was also produced, immersing viewers into Turner’s world through the perspective of the “eye.”​

The website design incorporates vivid red brushstroke motifs, evoking a distinctly Japanese aesthetic. The content is thoughtfully structured to highlight the exceptional vibrancy and quality of Turner’s paints, allowing users to explore and connect deeply with the brand’s values.